About Scout
Reporting built for the CPG analyst
Scout is an AI-native reporting and analytics platform for CPG sales teams. We turn raw POS and syndicated data into the dashboards, recaps, and buyer-ready narratives that win the next line review.
Why we built Scout
CPG sales analysts spend most of their week wrangling spreadsheets — pulling SPINS, reconciling retailer portals, building recap decks for promos that already shipped. The hard part isn’t the data; it’s the time between data and decision.
Scout closes that gap. Connect your data once, and every dashboard, alert, and recap stays current — so your team can spend their time on strategy, not on pivot tables.
Who Scout is for
Brand-side CPG sales and category teams shipping into natural, conventional grocery, mass, club, and specialty channels. We work with brands using SPINS, NielsenIQ / Circana, and retailer portals like Walmart Luminate, Whole Foods, Target, and Kroger.
If your sales team has “the spreadsheet” that nobody else can edit, you’re in the right place.
What customers say
Less time wrangling, more time deciding
“Scout cut our category review prep time significantly and armed us with competitive insights that would not have been surfaced in our standard data review process.”
Director of Sales· Heirloom Coffee Roasters